Lost for words?
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Always-on copy.
From homepages to emails, social to SMS. I craft copy packed with personality to make your brand sing at every touchpoint. I take on individual projects, work on retainer, or act as desk cover.
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Tone of voice.
We are our words, so setting the tone for how you speak is ultimately what shapes your brand. Whether you’re looking for a light refresh, total overhaul or are starting anew, we’ll create a guide bespoke to you.
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Editorial & storytelling.
Looking to deepen your brand storytelling with inspiration pieces, a Zine, or Substack? I can provide strategy, create concepts, and execute with written features.
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Campaigns.
Got a brief for a new campaign, activation, or partnership? I develop creative campaign concepts and copy underpinned by real insight and behaviours.
Feeling content.
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Content strategy.
From concept to content plan, I provide comprehensive strategic underpinning around which to structure all future content, built to engage your audience and align with your brand goals.
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30-day content plan.
A 30-day content calendar with content examples, recommendations, prompts and copy based on your brand, trade, and cultural moments outlined in your marketing calendar.
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Content series.
I develop social content series ideas – including the concept, format, and creative feel – for brand campaigns, initiatives, or products, ready for in-house execution.